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ONEX
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WHY IS IT CALLED ONEX?

ONEX – Pronounced as /wan'eks/

Inspired by Peter Thiel's "Zero to One" philosophy and Steve Jobs' groundbreaking vision with NeXT Inc., ONEX Logistics was born from the aspirations of three guys: Vo Thanh Tu, Nguyen Tam Thanh, and Tran Ly Hieu. They wish to turn their humble beginnings (Zero) into their first successes (One) and continue to conquer new heights (Next).
The mission of ONEX is to connect genuine values. With knowledge, experience, and a network of experts, ONEX Logistics is committed to providing international-standard logistics services and supporting Vietnamese businesses in taking their goods to the global market.

ONEX VISUAL IDENTITY

Logo and Applications.

The logo usage guide includes specifications for its application on light and dark backgrounds, minimum dimensions, and available downloadable formats (JPEG, PNG, SVG, etc.) in the Drive Guidelines. These ensure proper use across all documents and media.

View samples and download here.

ONEX Logistics provides specialized business card templates for each position, ensuring professionalism and consistency.

View samples and download here.

Created to celebrate ONEX's 2019 birthday (Zero Day), Give It to ONEX embodies the creativity and passion of the entire team. The music was composed by Kim Trung, who was then a student at Foreign Trade University in Ho Chi Minh City, based on 12 core keywords about ONEX, compiled by Võ Thanh Tú and the team. The song quickly became a distinctive musical symbol of the company. With its copyright registered, Give It to ONEX is not just a song but also a source of inspiration for ONEX's subsequent media products.

Download the song with lyrics and instrumental version here!

THE IDENTITY OF ONEX

Symbol of Harmony and Aspiration to Rise

The ONEX Logistics logo is a sophisticated combination of square blocks representing the earth—symbolizing stability—and circular elements representing the sky—symbolizing the aspiration to rise. Rounded edges of the logo create a sense of friendliness and modernity. The uniquely stylized "X" with perfect symmetry not only represents the brand name but also embodies sincerity and the balance between capability and finesse.

Images of ONEX team members in uniforms with the logo at the center symbolize stability and the aspiration for continuous growth through learning, serving customers, and contributing to the logistics industry's development. The ONEX logo is a testament to the brand’s professionalism and commitment to constant improvement.

BRAND PERSONALITY

Brand

ONEX approaches every challenge with a mindset of "shared reasoning." When we’re right, we know why we’re right; when we’re wrong, we learn why and strive to improve. ONEX aspires to be recognized for its exceptional capability and finesse, embodying these brand characteristics:

  • Thân thiện/Friendly
  • Nhạy bén/Sharp-minded
  • Vui nhộn/Cheerful
  • Cẩn thận/Careful
  • Chân thành/Sincere
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Corporate Anthem

Give It to ONEX.

Born during ONEX's 2019 birthday celebration (Zero Day), the song "Give It to ONEX" reflects the creativity and passion of the entire team.
The music was composed by Kim Trung, a student at Foreign Trade University in Ho Chi Minh City at the time, based on 12 core keywords about ONEX curated by Võ Thanh Tú and the team. Since then, the song has become the company's anthem.
With its copyright registered, "Give It to ONEX" is not just a song but also an inspiration for ONEX’s media products. The song encapsulates the dedication embedded in every ONEX Logistics service, delivering a message of safety, speed, and international standards.
With ONEX, you have a reliable partner who always stands by you on your journey. Return to your family and enjoy life because ONEX and its team of experts are always here for you.
"No matter how far you go. Just let us know.
ONEX will always be with you on the road. Don’t you worry.
Take it easy. We will always make you happy.
Believe in our process, our knowledge, and trustful experiences.
Just come back home. You are not alone.
ONEX is just like a family."

Listen to ONEX sing!